After the bike incident last Wednesday, one of the first things the EMT's did was say how much they appreciated the fact that Rick was wearing his ROAD ID...  they were able to quickly get a hold of me and ask questions and let me know what was going on.  That made their job so much easier during a stressful encounter.   I can hardly convey how much they really raved about that. 

It's not really expensive...it lasts a long time... Just DO it. 

ROAD iD - World Leaders in Runner ID, Cycling ID & Medical ID